epio.roFranchise Era |
Franchise Era |

Franchise Era |

Edinburgh University Press

614.3 lei
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Descriere

Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

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